{
  "name": "Halo Language System",
  "version": "1.2.2",
  "entrypoint": "https://brand.halocompass.com/llms.txt",
  "agentSkill": "write-halo-copy",
  "agentInstructionSource": "halo-brand://tool/get_language_context",
  "discovery": "https://brand.halocompass.com/llms.txt",
  "humanTriggerUrl": "https://brand.halocompass.com",
  "browserFallback": "https://brand.halocompass.com/v1/language/agent-context.json",
  "skillDownload": "https://brand.halocompass.com/downloads/halo-language-skill-1.2.2.zip",
  "principle": "Consistency without sameness",
  "voice": [
    "direct",
    "calm",
    "certain",
    "technically sharp",
    "human",
    "close to the work"
  ],
  "centralStory": {
    "tagline": "Move to the dot. Then capture.",
    "taglinePresentation": {
      "lineOne": "Move to the dot.",
      "lineTwo": "Then capture.",
      "displayRule": "Use a two-line, left-aligned, heavy Inter lockup with tight leading and no decorative mark attached to the words.",
      "primaryField": "Warm-white type on a solid deep black or graphite field."
    },
    "interaction": "Halo places each magenta dot at a specific anchor on the actual vehicle. The employee lines it up. Halo captures automatically and turns 15 close-range anchors into eight standardized finished views.",
    "dealer": "The person captures the vehicle. Halo composes the views.",
    "technical": "Capture is acquisition. Composition is computation.",
    "difference": "Standard capture makes the person compose every final image. Halo guides close-range coverage, checks what is present, constructs the standardized views and keeps the work tied to the VIN."
  },
  "audiences": [
    "dealer-group-executive",
    "general-manager",
    "used-vehicle-manager",
    "merchandising",
    "appraisal",
    "reconditioning",
    "frontline-operator"
  ],
  "workflows": [
    "appraisal",
    "inventory-entry",
    "reconditioning",
    "detail",
    "merchandising",
    "listing"
  ],
  "channels": [
    "website",
    "one-pager",
    "presentation",
    "spoken-pitch",
    "sales-email",
    "social",
    "product-ui"
  ],
  "workTypes": [
    "general-writing",
    "email-reply",
    "dealer-onboarding-proposal",
    "customer-proposal",
    "implementation-plan",
    "meeting-follow-up",
    "customer-update",
    "support-response",
    "internal-memo",
    "executive-brief",
    "partner-technical",
    "product-update",
    "recruiting",
    "sales-marketing"
  ],
  "relationships": [
    "prospect",
    "customer",
    "partner",
    "internal",
    "candidate",
    "public"
  ],
  "actions": [
    "draft",
    "reply",
    "rewrite",
    "summarize",
    "review",
    "proofread",
    "structure"
  ],
  "contextTool": {
    "name": "get_language_context",
    "compatibilityAlias": "get_copy_context",
    "purpose": "Route any Halo written or spoken assignment to the smallest useful set of company voice, work-type, relationship, product and audience instructions.",
    "inputs": [
      "task",
      "action",
      "work_type",
      "relationship",
      "audience",
      "role",
      "channel",
      "workflow",
      "speaking_mode",
      "objective",
      "competitor",
      "geography"
    ],
    "requiredInputs": [
      "task"
    ],
    "behavior": "Infer action, work type, relationship, role, channel, workflow, speaking mode, objective, competitor and geography from task when explicit overrides are absent. Include product, category and competitive context only when the assignment needs it."
  },
  "editorChecks": [
    "assignment completion",
    "relationship fit",
    "human cadence",
    "clear actions, owners and dates",
    "concrete next action"
  ],
  "productEditorChecks": [
    "dealer comprehension",
    "brand swap",
    "capture versus composition",
    "role relevance",
    "category sequencing"
  ],
  "resources": [
    "all-written-work.md",
    "product-story.md",
    "dealer-language.md",
    "human-voice.md",
    "category-positioning.md",
    "channel-playbooks.md",
    "speaking-to-icps.md",
    "llms-copy.txt"
  ],
  "publicSitePolicy": "Show the human brand expression. Keep detailed task routing, relationship logic, agent workflow and self-editing instructions in the Agent Skill and get_language_context response."
}